To help our partners make the most of their participation, the Summit Chicago Exhibitor Resource Guide provides everything you need to prepare, promote, and perform successfully at The Summit on April 28, 2026. This guide is designed to ensure your booth stands out while operating smoothly and professionally. From logistics and marketing support to creative ideas that attract attendees, the information below will help you maximize visibility, engagement, and ROI at this year’s event.
Inside This Guide, You’ll Find:
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Booth logistics information including shipping details, set-up requirements, and on-site regulations.
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Sponsor & Exhibitor Directory submission details to ensure your company profile is included and visible to attendees.
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Food & beverage sampling regulations (if applicable), including adherence to venue requirements.
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Ready to Register your Team? Use the unique discount code sent to you in your exhibitor onboaring email. Each code is good for the number of passes listed in your contract.
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Need additional tickets? Email us for a discount code for $100 off.
How to Make Your Booth Stand Out:
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To ensure your business makes a strong impression, your booth should be professional, interactive, creative, and engaging. Consider the following ideas:
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Have your team wear coordinated attire to create a cohesive and recognizable presence.
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Offer an enter-to-win promotion to capture leads and drive engagement.
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Include an interactive activity such as a game, art project, or hands-on experience.
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Use colorful elements such as flowers, tablecloths, and décor to create visual impact.
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Add vertical height with a pop-up banner or step-and-repeat (within your allotted booth space).
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Create a photo moment that encourages attendees to share on social media.
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Provide memorable, useful swag that reinforces your brand.
Our team works closely with every exhibitor to ensure a seamless experience from start to finish. If you have questions or would like photos from prior years for inspiration, please contact us at Hello@ateema.com.
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Post-event follow-up tips and lead management strategies to help you convert connections into business opportunities.
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Pre-event marketing templates to help your team invite clients, promote your presence on LinkedIn, and generate buzz before the show.
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On-site branding guidelines covering social media hashtags, event photography, and booth presentation standards.
Important Dates & Deadlines
Certificate of Insurance Due
Wednesday, April 1, 2026
Power/Ice Orders Due
Friday, April 10, 2026
Exhibitor Pre Con
Thursday, April 16, 2026 11:00 AM
All Booth Plans Due
Friday, April 17, 2026
28 April 2026 Schedule
Registration at City Hall
9:30 AM - 12:30 PM
Registration at Morgan Manufacturing
2:30 PM - 5:30 PM
Education & Eggs
9:30 AM - 12:20 PM
Roundtable Luncheon
12:20 PM - 2:20 PM
Trade Show
2:30 PM - 6:00 PM
For Exhibitors/Sponsors
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All Exhibitors must fill ou tthe COI.
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Loading Dock Information - Please contact jen@ateema.com to schedule your time
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AV Ordering
Fill out the PDF and e-mail it to Isaias Rivera at irivera@avchicago.com
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Need Ice/Power or lunch delivered during setup?
See below to order items for your booth.
Other Information
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Registration
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Hotel Accommodations
Book your room at Nobu Hotel Chicago (discount code already applied).
Guests will experience an error if they try to extend outside of the block dates. If you wish to do so, please make a reservation for your original dates and then call Nobu's reservations team to extend!
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NCA Silent Auction - Please consider donating to the NCA Silent Auction
Exhibitor Booth Add-Ons
Power and Ice Orders are due by Tuesday, April 10, 2026 at 5:00 PM. After this time, we cannot guarantee power/ice will be available.
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