Bring Your Team. Get More from The Summit.

If you work in hospitality or tourism, The Summit is not just a smart event to attend. It is a smart event to attend as a team. 

On Tuesday, April 28, 2026, The Summit Chicago returns to the West Loop for its 25th anniversary, bringing together more than 1,100 attendees and 100+ exhibitors for a day built around education, networking, discovery, and business growth. 

That matters because one person can only cover so much ground in a day.

When you bring teammates, the return gets bigger. There are more than 20 educational sessions and roundtable conversations to split up, which means your team can bring back more ideas to your company. More people exploring the trade show floor means more potential partners, more sales outlets, and more opportunities to uncover. More people focused on networking means more and better connections.

And when several people from your business are in the room, your team comes back with a sharper read on industry trends, fresh opportunities, and even the competition — who is showing up, what they are doing well, and where your business can raise its own game. The Summit’s agenda is built around professional growth, hands-on learning, collaboration, and business development. 

That is part of what makes The Summit a strong team-building opportunity too.

Not the forced kind. The useful kind.

Your team gets out of the office, experiences the industry together, talks through what they are seeing, and comes back with shared momentum. The Summit is built to bring together hospitality leaders, tourism executives, business owners, hotel teams, event professionals, media, concierges, and industry-focused businesses in one place, giving your group plenty to react to and learn from together. 

There is also a fun side to that experience, which matters more than people sometimes admit. For 25 years, the energy at The Summit has been legendary. There is real business value in the education, networking, trade show, and connections, but there is also something bigger that happens when the industry comes together in one room. 

The trade show gives attendees the chance to experience great food, drinks, activations, conversations, and the kind of industry pride that can recharge your batteries and remind your team why this business is exciting in the first place. The site directly emphasizes the event’s high-energy trade show, networking, celebration, and hands-on experiences. 

For hotels, attractions, tours, destinations, restaurants, and other visitor-focused businesses, that makes The Summit more than a solo ticket. It makes it a chance to invest in your people and get more value from one day out of the office. The Summit positions itself as a place to gain insights, tools, connections, leads, and momentum that help businesses and careers grow. 

That is why the group ticket offer makes sense.

Buy 4 or more tickets and save 20%.

It is a simple way to make team attendance easier. More importantly, it helps your business get more from the day.

If your company wants stronger connections, more ideas, a better pulse on the market, and more shared momentum coming out of April 28, do not think of The Summit as one ticket.

Think of it as a team opportunity. Get tickets and learn more here.