Melissa Halpin

Tourism track · 11:00 AM · City Hall

BREAKOUT

Designed for Every Guest: Wayfinding, Learning Styles and the Visitor Journey

Guests take in a space in different ways. Some read the signs, some follow landmarks or sound, and some need a quieter route through. Melissa Halpin shows attractions, venues and event teams how to plan for all of them from arrival to exit: wayfinding people can follow without asking for help, spaces that work for neurodivergent guests, and information delivered in more than one form. The session goes past ADA compliance to the design choices that decide whether a visit works for the people who walk in.